Privacy Policy

Effective Date: March 13, 2025

Protecting your privacy is very important to us. At The Walker Advisor, we prioritize your privacy and are committed to safeguarding your personal information. This Privacy Policy explains the types of data we collect, how we use it, and the rights you have concerning your information. By using our website, you acknowledge and agree to the practices outlined in this policy. We do not collect personally identifiable information (PII), such as your name or contact details, unless you voluntarily provide it through actions like subscribing to our newsletter or submitting a contact form. However, we do collect non-personally identifiable information automatically to understand website usage and improve functionality.

If you choose to provide PII, we use it solely to deliver personalized services, respond to inquiries, and enhance your experience. This may include sending newsletters, offering product recommendations, or providing customer support. The Walker Advisor does not sell or trade any personal information collected.

Types of Information We Collect

We collect two main types of information:

Automatically collected data
Voluntarily provided data.

Automatically Collected Information:

When you visit The Walker Advisor, we gather certain details to enhance your experience and improve website performance. This includes your internet domain name, IP address (to determine approximate location), browser type and version, operating system details, device type (desktop, tablet, or mobile), screen resolution, language settings, pages visited, time spent on each page, scroll depth, and referring websites or search engines. This information helps us analyze trends, diagnose technical issues, and optimize content based on user preferences.

Information You Provide Voluntarily:

You may choose to share personal information when engaging with our website, such as subscribing to our newsletter, submitting a contact form, participating in surveys or product reviews, inquiring about mobility aids, or reaching out to customer support. This data may include your name, email address, phone number, and any other details you provide. We only collect the personal data necessary to fulfill your request and do not store unnecessary information.

How We Use Information Collected

We use the data collected to provide a personalized and seamless experience. This includes offering tailored mobility-aid recommendations, optimizing website performance, responding to inquiries, and providing customer support.

If you opt in, we may send newsletters, promotional offers, and service updates. Additionally, we analyze user behavior to improve the website’s functionality and ensure a user-friendly experience. We do not sell, rent, or trade your personal information with third parties.

Legal Basis for Processing Personal Data (GDPR Compliance)

For users in the European Economic Area (EEA), we ensure compliance with the General Data Protection Regulation (GDPR) by processing personal data under the following legal bases:

Consent – When you voluntarily provide data, such as subscribing to our newsletter.
Legitimate Interest – When processing data improves website functionality and user experience.
Contractual Necessity – When processing is required to fulfill inquiries or requests.
Legal Obligation – When required by law or regulatory authorities.

Cookies & Tracking Technologies

We use cookies and tracking technologies to enhance your experience.

Session Cookies – Temporary cookies that expire when you close your browser.
Persistent Cookies – Stored on your device for a set period to remember preferences.
Third-Party Cookies – Used for analytics, advertising, and performance tracking through tools like Google Analytics and Facebook Pixel.

You can manage cookies through your browser settings or opt out of third-party tracking using privacy tools.

Your Choices About Tracking & Data Collection

You have control over how your data is collected and used. You can adjust browser settings to block or delete cookies, opt out of third-party tracking via tools like Google Opt-Out Tool and AdChoices, or manage preferences using our Privacy Manager tool. We respect your right to control personal data and provide clear options for opting out of unnecessary tracking.

Third-Party Tools & Applications

We utilize third-party tools to improve website functionality and marketing efforts. These include:

Google Analytics – To track website traffic and performance.
Facebook Pixel – For targeted advertising and retargeting campaigns.
Email Marketing Platforms – To send newsletters and service updates.

These third-party tools may collect non-identifiable data to improve website efficiency. We do not share personally identifiable information (PII) without your consent.

How We Protect Your Personal Information

We employ industry-standard security measures to protect your data. This includes encryption protocols to secure data transmissions, secure servers with restricted access, and regular security audits to prevent unauthorized access. We are committed to maintaining high standards of data protection and implementing safeguards to minimize risks associated with online data sharing.

Data Retention & Access

We retain personal data only for as long as necessary to fulfill business operations and comply with legal obligations. You have the right to request access to your data, correct inaccuracies, or request deletion (subject to legal exceptions). If you wish to exercise these rights, please contact us through the details provided below.

Data Sharing & Disclosure

We do not sell your personal information, but we may share it in limited circumstances, such as:

Legal Requirements – When required by law enforcement or regulatory authorities.
Trusted Service Providers – When working with secure third-party vendors for operational purposes.
Security & Fraud Prevention – When necessary to protect our website from unauthorized activity.

We ensure that data sharing is conducted securely and only when necessary.

Children & Privacy

We do not knowingly collect information from children under 13 years old. The Walker Advisor complies with the Children’s Online Privacy Protection Act (COPPA), and if we become aware of any unintentional data collection from minors, we take steps to remove it. Parents and guardians should supervise online activity to ensure children’s privacy is maintained.

International Data Transfers

If you access our website from outside the United States, your data may be transferred to and processed in the U.S. under U.S. data protection laws. We take appropriate measures to safeguard international data transfers, ensuring compliance with applicable legal requirements.

Links to Other Websites

Our website may contain links to third-party sites, such as Amazon affiliate links. These websites operate independently, and we are not responsible for their privacy policies or data-handling practices. We encourage users to review external privacy policies before sharing personal data.

Your Rights Under GDPR & CCPA

Depending on your location, you may have rights under GDPR (for EEA users) or CCPA (for California residents). These include:

Right to Access – Obtain a copy of your data.
Right to Correction – Correct inaccuracies in your data.
Right to Deletion – Request the deletion of your data (subject to legal requirements).
Right to Opt-Out – California residents can opt out of data sales under CCPA.
Right to File Complaints – Complain to regulatory authorities if you believe your rights have been violated.

To exercise these rights, contact us through the provided details.

Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in regulations, technologies, or business practices. Any modifications will be posted with a revised effective date. We encourage users to review this policy regularly to stay informed about how their data is handled.

Contact Us

For privacy-related inquiries or concerns, contact us at: